Lorraine Morton understands Retail. After thirty years of management with some of Ireland’s leading retail and wholesale chains in the grocery and pharmacy sectors. Lorraine has been at the forefront of developing systems for effective supply management while also maintaining and building long lasting commercial relationships between suppliers and retailers.
As an accomplished business development and procurement manager, with the unique experience of working on both sides of supply and retail, Lorraine understands the core principals of identifying
a brands route to market. Once established, Lorraine’s progressive and proactive approach to
developing the relationship between the supplier, retailer and the customer will enable all parties
to reap the benefits and the rewards.
Her enthusiasm and passion is evident through her vision for developing a plan and knowing exactly how to bring a product or service to the retail market and making it work for the manufacturer,
supplier and the retailer.
As a skilled Negotiator and Business Development Professional, Lorraine has won European recognition for her negotiating expertise. She is well respected for her business acumen and her
reputation in the market place ensures that valuable connections will be made on behalf of business
and brand owners.
Lorraine’s networking skills and her intuitive ability to recognise opportunities within markets, enables her to break down all barriers to bring these connections to fruition and create successful
platforms for profitable results.
By contracting Morton2Market you can be assured of a structured approach for your business, with effective negotiation of all trading agreements, and the management of business relationships, or
launching new products or services to the retail sector.
Drawing on Lorraine’s extensive expertise in the field of retail she can design, manage and mentor the implementation of an effective business development plan that will achieve lasting results for
your business. The services are totally independent, transparent and trustworthy.
Managed Business Development Consultancy
Design and lead implementation of business development strategies for business.
can you find me?
Morton to Market
Tel./Fax.: +353 (0)87 2311967